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~ Articles on Website Tools ~

7 Secrets to Understanding WebStats

Understanding what your visitors do on your site is crucial information. If your visitors proceed to purchase a product but then a large majority leaves the site when they get to a specific page in the order process, you need to know about it. It could be that this page is confusing or hard to use. Fixing it could increase your sales by 200%. This is just an example; there are many reasons why you want a detailed analysis of your site visitors.  Read More...

Tips to designing your own website

As the rate of information technology increases, many small business owners and individuals are now aiming to increase their communication and business with the use of the Internet. Some of the benefits of the Internet is that people can frequently improve their knowledge, be critical, and analyze new concepts and developments. Not only does the Internet provide an opportunity for people to access new and foreign knowledge, but people are also given the opportunity to share knowledge through the use of creating their own websites or visiting chat rooms.  Read More...

How to Choose the Affiliate Software

With online advertising forecast to grow by 30% this year, the affiliate marketing segment is expected to grow in line with this estimate. Merchants are expected to either add affiliate marketing to their existing online sales channels or upgrade their platforms to expand their existing programs even further.  Read More...

Log Analysis - a Tribute To Success

A completed website that is listed in search engines, hosted on a reliable server, and ready for action is a great thing. It holds nothing but promise and potential for greatness. A new site owner will look at the site with pride. Eventually, however, that pride turns to worry. Why? Because questions start to arise.  Read More...

More on Log Analysis

If you do not have access to your log files because of your current host's restrictions or setup, then you have the alternative of setting up a "free" tracking service. Be careful, though, as the statistics shown there can usually be viewed by anyone and are not always as in-depth or accurate as they could be. Plus they usually involve adding a new button or logo to your website to advertise for the free service provider.  Read More...

Counters: The Importance Of Tracking Your Visitors

When trying to optimize your website, you will need to gather all the information about the few visitors that you now have. This will help you make improvements to your site and increase your traffic. One of the best ways to gather this statistical data is through the use of a counter.  Read More...

Eight Simple Steps For Enhancing Your Website

To be successful with your online business, whether you are selling your own product, services or are selling for other merchants as an affiliate, you need a Web site that focuses on that subject alone. The site must be easy to build, maintenance-free, low cost, credible, and a powerful traffic-builder and customer-converter. Having the right tools or product alone will not insure the success of your website. There are many factors to be considered when designing your site. And unfortunately, most of these are usually ignored by Internet business owners. Here are eight simple steps to enhance your site and make it profitable.  Read More...

The proper usage of the robots.txt file

When optimizing your web site most webmasters don’t consider using the robots.txt file. This is a very important file for your site. It let the spiders and crawlers know what they can and can not index. This is helpful in keeping them out of folders that you do not want index like the admin or stats folder. The robots.txt file goes in the root directory of the website.  Read More...

Web Site Analysis - A Study in Damage Control

It is often difficult and embarrassing to admit failure and sometimes it is even difficult to see it, even when it is right in front of us. But only by examining our failures can we hope to improve and progress. Hopefully, this article will help others avoid the same mistakes we made.  Read More...

Why CSS is good for your Web site

Cascading Style Sheets (CSS) are used within the HTML behind your Web site as a way of controlling how each page is laid out and what elements on it look like. For instance, you can use CSS to make headings in your copy a standard size across the whole of your site.  Read More...

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